Pauline Perez

Pauline has been cold calling for 12 years. She started Boucan Factory, a B2B prospecting agency and training organization, in 2020. She works with companies of all sizes, training their teams and running live prospecting campaigns every single day.

Last Lessons

3.2 Cold calling motivation: how to keep your sales team sharp

3.1 How to practice cold calling

2.4 How to build a multi-channel cold outreach strategy that actually works

2.3 How to deal with objections

2.2 How to ask the right cold call questions

2.1 How to open your cold calls

1.4 How to get past gatekeepers

1.3 Effective preparation for cold calling sessions

1.2 The cold caller's tech stack: tools that actually make a difference

1.1 Cold calling: why the phone still wins in 2026